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Live & Illuminated at BLINK: The Power of Brand Experiences (GE Aerospace, P&G & Cincinnati Reds)

October 28, 2026
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The CMO Podcast

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What makes a brand truly unforgettable? Is it the product, the experience, or the emotional connection it creates?On the opening night of BLINK, Cincinnati's extraordinary festival of light, art, and creativity, Jim Stengel brought The CMO Podcast home to Cincinnati for a special live conversation about the power of brands to bring people together.Hosted in partnership with strategy and design agency Hyperquake at the beautiful Fidelity Hotel, the evening featured three leaders from three iconic Cincinnati organizations: Melissa Washko, Chief Brand Officer of GE Aerospace; Phil Duncan, Chief Design Officer of Procter & Gamble; Karen Forgus, Chief Communications & Community Officer of the Cincinnati Reds.Together, they explore what it takes to create meaningful brand experiences across three very different industries. From the emotional loyalty of generations of Reds fans and the human stories behind GE Aerospace's engineering innovations, to P&G's iconic Olympic campaigns and the evolving role of creators in brand building, the conversation is filled with personal stories, humor, and lessons on creativity, innovation, and connection.They also reflect on what makes Cincinnati such a special place for creativity and brand building, and what marketers everywhere can learn from the magic of BLINK.—A special thank you to our friends at Hyperquake for helping bring this memorable evening and incredible marketing community together.—Meet The CMO Podcast On the RoadThe CMO Podcast will be on the road in 2027, capturing conversations with the leaders shaping the future of marketing, leadership, and business. If you'll be attending one of these events, we'd love to connect. Let us know!CES | January 5-7SXSW | March 18-20POSSIBLE Miami | April 5-7CANNES Lions | June 20-27—Interested in partnering with The CMO Podcast?!Looking ahead to the rest of 2026 and into 2027, we're partnering with brands to create executive content platforms that extend far beyond a single event. From pop-up podcast studios and live recordings to executive roundtables, keynote conversations, and bespoke thought leadership programs, we work with partners to build meaningful experiences that connect with senior marketing leaders.Whether you'd like to partner with us at one of the industry's biggest marketing events or create a custom experience designed specifically for your brand, we'd love to explore what's possible. Reach out to learn how we can build something together.Email us at [email protected] See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.