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How a 7-Year Award-Winning Business Nearly Killed Us, and Why I Tore It All Down with Dan Bowling

November 10, 2026
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Entrepreneurs on Fire

Description

Dan Bowling is CEO of The Genesis Company, a 3x Inc. Best Of and Sales Firm of the Year winner, transforming how CPG brands grow through intelligence and technology.

Top 3 Value Bombs

1. Growth creates complexity, fix broken processes before adding people.

2. Find your Most Valuable Action, identify what creates the most value for customers and each role.

3. Don't hire your way to growth, automate and simplify before adding headcount.

We represent brands in direct-to-consumer, Amazon, and physical retail channels - The Genesis Company

Sponsors

HighLevel - The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies. Learn more at HighLevelFire.com.

The Foundation - The Foundation has coached 2,000 plus students to find painful problems and turn them into software businesses. Their 12-week cohort takes you from no idea or software experience to finding a real problem and preselling the solution. The next cohort launches January 2027. Join the waitlist at TheFoundation.com.